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Engaging the Heart in Business

The English version of our book Business in Love has been available in all countries for a few weeks now, with a very charming title: Engaging the Heart in Business: A Revolutionary Market Approach Based On Love. I take this opportunity to reflect on the reasons that led us to write this text, which are deeply connected to the social and economic changes that we are experiencing - including the pandemic, the lockdown, the shift to remote working - and to the way we are facing these new challenges, seizing their evolutionary opportunities.
28/09/2020

Punctuality as a choice: maintaining elegant and efficient relationships

While walking in the streets of Milan we came across an advertising poster of a well-known tailoring company, which said “A gentleman knows the value of time”. This expression made us think about an important issue: the value of punctuality. This healthy but often neglected habit, which Calvino described as necessary to social order, not only has the power of making our days more productive, but it can also add respect and elegance to our  relationships. Here are some tips to learn how to be punctual and some of the resulting advantages.
21/09/2020

Manual for Ethical Leaders – Chapter 2: Meetings

Unproductive meetings are a massive waste of time and – as we know – in business wasted time also means wasted money. Therefore it's essential that the cost/benefit ratio is well balanced when organizing a meeting! Here is a list of questions ethical leaders should bear in mind when organizing a meeting.
17/06/2019

“I sell”, a form of the verb “to listen”

A good salesperson is primarily an excellent listener, someone who knows how to stay quiet, leaving his customer the space to express his/her wishes and only speaking after fully comprehending the needs and desires of his interlocutor.
25/03/2019

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