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An enquiry on customer value

Customer targeting is one of the most strategic activities that can help you define objectives, plan and schedule activities, manage time effectively and, overall, achieve results. Let’s now discuss how to understand the nuances of customer value.

The 6 business trends of 2023

We would like you to approach the 6 trends that we think will characterise business this year. They represent our personal opinion on what awaits us.

Tactics and Strategy: returning to work with a new attitude

Strategy and tactics are not two opposing concepts, they must complement each other and be used with discernment, being careful to choose when to rely on one or the other to achieve maximum benefit. In the next few lines we will discover how to make them work in sinergy.

How does our choosing process work?

It is essential to provide tools that help consumers and companies discuss the real needs involved, in the interest of both parties. Indeed, there is nothing better than a satisfied customer and a company that has been able to understand him/her thoroughly and to accurately intercept his/her requests. Therefore, follow us in the analysis of the choosing process.

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