Working on yourself as a means to professional success
In this article, we will try to better “understand” what working on yourself means and how it is linked to what happens externally, i.e., to the “success” that we achieve in our profession.
The importance of feedback in interpersonal communication
At times, it's really difficult to understand each other because we forget to pay attention to what really happens in a communicative exchange.
Price strategies in a changing market
What price should we set in a market we don’t know? Let’s try to get our bearings through this article.
An enquiry on the value of the customer
Customer targeting is one of the most strategic activities that can help you define objectives, plan and schedule activities, manage time effectively and, overall, achieve results. Let’s now discuss how to understand the nuances of customer value.
10 Mistakes to Avoid When Talking About Price
Evaluating and displaying price correctly stems from our psyche, our core values, our beliefs, and our self-esteem. Join us, therefore, in this series of tips to help you evolve.
How does our choosing process work?
It is essential to provide tools that help consumers and companies discuss the real needs involved, in the interest of both parties. Indeed, there is nothing better than a satisfied customer and a company that has been able to understand him/her thoroughly and to accurately intercept his/her requests. Therefore, follow us in the analysis of the choosing process.
Up-selling and Cross-selling: what they are and how to use them
In this article we talk about Up-selling and Cross-selling: two of the most powerful tools to increase sales results. Let’s learn more about them.
The art of asking questions: how to talk less and listen more
The art of asking questions: in order to build relationships based on dialogue and mutual respect it is essential to learn to ask more questions.
The 5 points of branding
I want to share with you the 5 points of reflection that I use before starting any branding activity.
Magic words to sell
There are no magic formulas or infallible spells to sell. But it is necessary to activate a change - even a small one - in one's daily actions.