19 October 2020
How can we increase the chances that our clients will speak well of us, therefore contributing to positive word-of-mouth? We’ll try and give an answer in the next few lines.
28 September 2020
The English version of our book Business in Love has been available in all countries for a few weeks now, with a very charming title: Engaging the Heart in Business: A Revolutionary Market Approach Based On Love. I take this opportunity to reflect on the reasons that led us to write this text, which are deeply connected to the social and economic changes that we are experiencing - including the pandemic, the lockdown, the shift to remote working - and to the way we are facing these new challenges, seizing their evolutionary opportunities.