Internationalization-related stress: tips for selling abroad
As a result of the crisis amongst companies, the desire for internationalization has increased. There are some precautions you should consider when approaching a foreign market.
Customer Journey : a journey throughout the customer experience
Thanks to a successful customer journey that companies and professionals can create value for their clients, allowing them to fully and personally experience the quality of their offers
Live Chat Customer Service
Live chats represent one of the cheapest and most powerful instruments to make direct contact with customers, and for this reason companies whose main focus is on customer service have introduced them among their channels. But are we sufficiently prepared to deal with this kind of tool?
Business evolution: we do not live on profit alone
How to analyze business evolution, grow our organizations and promote professional activities following the Maslow's Pyramid.
Segmentation: changing consumers and purchasing choices
We learn to profile our customers in an unconventional way.
Looking for prospects: profiling to understand their value and potential
How to do new business in a "scientific" way.
How to handle requests for a discount in an ethical and effective way
How to handle requests for a discount in an ethical and effective way.
When the customer makes the difference: ethical buying
by Alice Alessandri and Alberto Aleo We often talk about ethical buying to refer to choosing items that are sustainable and produced without harming the environment and communities. Actually, a customer’s choices can influence the market not only in terms…
Managing complaints or “Give me a reason to remain with you!”
by Alice Alessandri Dealing with happy and satisfied customers, those people who make your days enjoyable and your job rewarding, is definitely fulfilling and motivating. - - - However, the difference between a professional and an amateur, lies in their…
Nightmare salespeople: mistakes when receiving customers
By Alberto Aleo and Alice Alessandri This is the start of the series on Nightmare salespeople - it deals with mistakes all salespeople should avoid and is based on our own experiences, as well as tales from readers and friends. In this…