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Multi-stakeholder negotiation: when the salesperson has to multitask

When a bride-to-be goes through the “ritual” of choosing her wedding dress, her mother, mother-in-law, the bride’s best friend, the father (who is usually expected to pay for the dress) and other guests such as her grandmother, a wise aunt and so on are usually all present. How will our salesperson have to behave to convince the entire “purchasing team”?

How to choose sales training courses

by Alice Alessandri and Alberto Aleo In a world packed with sales training courses, some advice may be useful on how to choose the right one, the course that will best suit your particular needs. In Passodue we provide sales…

The various dimensions of a sale: the internal customer

by Alberto Aleo Welcome back! Since one of the major difficulties on returning to work after the holidays is getting used once again to your working environment and your “internal customer”, that is to say your colleagues, today’s article tackles this…

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