The salesperson and the price: a relationship to reconsider
The salesperson and the price: our tips on how to propose the value of an offer.
Two hearts and one profession: how working as a couple and staying happy
by Alice Alessandri When, in 2011, Alberto and I told other people about our decision to share not only our private life, but also our professional sphere, many were quick to put us on our guard: “you’ll find yourselves talking about…
Balancing work and family: dividing and multiplying
by Alice Alessandri ed Enrica Maffi Over the last few weeks I have been thinking over the difficulties that many people face in trying to balance work and family, to the extent that they sometimes give up on fulfilling themselves. So…
The Lose-Lose situation: when you miss the chance of winning together
By Alice Alessandri Some time ago we dedicated an article to win-win situations, currently a buzzword when talking about negotiations, whether in political or economic scenarios (industrial disputes, union agreements...) or in the routine situations we deal with every day…
“I think positive”, advice from professional optimist
by Alice Alessandri Anyone who knows me will confirm that I am, without doubt, an incurable optimist, a characteristic that I myself recognize. Even as a child, I viewed the world through a pair of "rose-coloured spectacles" and this has…
Responsibility set us free
by Alice Alessandri When you read the title you probably thought, "there must be a typing error: how can responsibilities, of all things, set us free?" Actually, we are used to thinking that the opposite is true, i.e. that without…
Cold calling: fix an appointment
We get the appointment arousing interest and curiosity in our interlocutor. Read more…
Do you want customers to read your emails? How to make emails for sales interesting
Learn how to write commercial emails that get results by clarifying three main points: who you are, what you can do for the customer and what the next step will be when working together. Read more…
How to answer your company’s incoming phone calls
We learn the basics of customer management and reception on the phone. Read more…