reputation Archives • Passodue

How to measure ethics in sales through the sales force rewarding system

Companies, and sales managers in particular, commonly believe that ethics is simply a burden that hinders the achievement of results. Let’s try to understand if this is really the case and what entrepreneurs and managers can do to help their collaborators achieve better results while playing fair.

26/02/2024

Best of ethical selling techniques

Customers as promoters: activating positive word-of-mouth

How can we increase the chances that our clients will speak well of us, therefore contributing to positive word-of-mouth? We’ll try and give an answer in the next few lines.

19/10/2020

Nightmare Salespeople

Nightmare salespeople: mistakes when presenting the offer

By Alice Alessandri and Alberto Aleo Having analyzed mistakes in receiving and listening to customers, the time has come to address the moment when we present the offer. The aim of this phase is to generate the customers’ interest, focusing their attention not…

10/04/2017

Nightmare Salespeople

Nightmare salespeople: when sales are unethical

by Alice and Alberto Alessandri Aleo Selling is no easy job: there’s a long apprenticeship, a variable salary and long days spent away from home. It’s perhaps not surprising then that occasionally a salesperson becomes hardened and starts to believe…

16/01/2017

Best of commercial management

Activating new business: our secrets for finding new customers

By Alice Alessandri and Alberto Aleo Finding new customers and sales opportunities is one of the most difficult and challenging activities that companies and professionals have to tackle. In our courses and when providing consultancy the question “How can I increase my…

17/10/2016

Professional abilities

Personal Branding: creating your own image

by Alice Alessandri and Alberto Aleo If the world’s best universities today aim to train entrepreneurs rather than managers, there must be a reason. The future of our economies will increasingly be entrusted to individual initiative. Ideas connected with a…

20/06/2016

Sales Ethics

Sales Ethics & Silicon Valley: is it possible? Let’s ask Matteo Fabiano of BAIA

by Alice Alessandri e Alberto Aleo We met Matteo Fabiano in 2015 in Silicon Valley during the trip for the launch of our book “Sales Ethics” in US. Matteo is a board member of BAIA – Business Association Italy America, an…

26/04/2016

Best of marketing

Real, not perfect: marketing has moved on since the ’90s

Let's find out how to transform potential flaws into elements of our identity.

14/03/2016