Are you an ethical seller? Try out this test to find out …
Find out how ethical you are when conducting a sale and what distinguishes an ethical salesperson from a traditional one.
Cold calling: getting past the filters
It will be easier to overcome the filter of zealous assistants, trained to block all calls from us sellers. Read more…
Win-Win or compromise? What does win-win really mean?
by Alice Alessandri e Alberto Aleo The expression Win-Win has been bandied about in economics for years now. Companies must pursue a win-win logic while sellers have to aim for a win-win outcome with their customers, so that everyone is…
Customer vs Seller? Let’s resolve the conflict of interest
Customers and sellers are not enemies and this is why.
Why and how Sales Ethics can be a strategical tool?
by Alice Alessandri & Alberto Aleo The long wait is over! After almost two years of hard work, our first publication Sales Ethics is now in the shops. The book describes how to become a successful salesperson while remaining true…
How to write an unconventional resume
Here's how to draft a CV that really talks about you, and will set you apart from the pack.
What can I do if the customer judges me purely on the basis of price?
What can I do if the customer judges me purely on the basis of price? Avoid the ‘downward spiral’.
The second step is always the hardest
Tips to take the second step in life and business by adding structure and strategy to talent and enthusiasm.